This latest Gartner® report explores the need for organisations to adopt a product model to improve their tech agility, customer-centricity, and strategic impact for long-term success, and outlines the roadmap for leaders on how to implement this approach.
Traditional project-centric IT delivery is becoming obsolete in the digital era. It stifles innovation, creates a disconnect between IT and other business units, and limits the value delivered by digital investments. By shifting to a product-led model, organisations are able to deliver better outcomes, improved customer experiences and empower teams to have more of an impact.
This report explores:
- Why organisations are moving to a product model
- What is product management and how it differs to project delivery
- The key elements required for product management
- A roadmap for leaders to implement product management in their organisation
- Common pitfalls of scaling product management and actions that should be taken
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“The top 20% most effective organizations are 3.2 times more likely to use product teams that are measured on business outcomes than those who do not. ”
Source: Gartner, 2024 Strategic Roadmap for CIOs to Deliver Digital Products and Services, Brandom Germer, Erin Neus-Cheung, 19 June 2024
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