CUSTOMER EXPERIENCE

Creating connection through experience design
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How to navigate constant change and still deliver

Consumers won’t compromise on experience, even as inflation reduces their purchasing power. 58% have already stopped buying a brand due to inflation, and 59% have stopped after having a bad experience. Companies must walk a careful line—delivering exceptional experiences while managing increasing costs.

Inflation has not reduced customer expectations

The cost-of-living crisis have forced consumers to rethink their spending. Nearly half (48%) feel their purchasing power has declined. But their expectations of brands—quality, value and personalisation—are higher than ever.

How can businesses exceed these expectations while managing rising costs and shrinking profits? The answer lies in innovation and, most importantly, personalisation.

Hyper personalisation

Personalisation wins loyalty. If you can harness large amounts of customer data, process it in real time, and deploy innovative technologies, you can deliver hyper-personalisation.

The future of work

It’s not just customers. Employees are looking for more too – great working environments, meaningful work, and purpose-driven employers who benefit colleagues, customers and the planet. AI, used well, can help achieve this.

Our Services

In a world where change is the only constant, a great customer experience can set you apart. We help you take a holistic approach—building strategy, designing experiences and using real customer insights to shape what’s next. Agile frameworks and design-thinking tools can turn ideas into action, delivering meaningful change that lasts.

Experience design

Create memorable experiences for customers with human-centred design techniques. Know where to invest in driving growth, retention, and competitive advantage.

+ What we do

Strategy and transformation

See ever-changing market expectations as an opportunity to create differentiated experiences and drive growth.

+ What we do

Gather data. Build insights.

Understand your customer better with primary and secondary research. Build frameworks for behaviour analytics and make better decisions on customer experience.

+ What we do

Digital employee engagement

Give employees a seamless, intuitive digital experience—and watch satisfaction, productivity and retention improve.

+ What we do

Our Credentials

We are privileged to be working with some of the largest and most influential organisations to deliver exceptional customer experience. View some of our client stories here.

Reimagining the customer experience

Enhancing customer experience and reinventing digital culture.

Making customer experience commercially viable

Developing a Europe-wide approach to customer experience for a sports and entertainment company using insights-led decision-making to inform investment and sponsorship.

Applying customer experience techniques to the employee experience

Improving the digital self-serve experience for staff.

Our Insights

We continually explore customer challenges, priorities and needs using insights from Havas’ annual global studies.

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Accelerating product transformation

Accelerating product transformation

Putting People First: How GSK Prioritised Employee Connection

Putting People First: How GSK Prioritised Employee Connection

The power of GenAI: crafting memorable customer experiences

The power of GenAI: crafting memorable customer experiences

Meet some of our team

Suzi Bentley Tanner
Partner
James Cumberland
Client director
Joe Kearins
Principal
Antonia Brockman
Manager

Get in touch

If you would like to speak to us about cultivating customer relationships in a digital world, please fill in your details and one of our team will get back to you as soon as we can.

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Meet some of our team

Scott Ellis
Client director
Suzi Bentley Tanner
Partner
Ruth Burns
Manager
James Cumberland
Client director

Get in touch

If you would like to speak to us about cultivating customer relationships in a digital world, please fill in your details and one of our team will get back to you as soon as we can.

"*" indicates required fields

This field is for validation purposes and should be left unchanged.
Your email*
*

Meet some of our team

Suzi Bentley Tanner
Partner
James Cumberland
Client director
Zach Aziz
Manager

Get in touch

If you would like to speak to us about cultivating customer relationships in a digital world, please fill in your details and one of our team will get back to you as soon as we can.

"*" indicates required fields

This field is for validation purposes and should be left unchanged.
Your email*
*

Meet some of our team

Suzi Bentley Tanner
Partner
James Cumberland
Client director
Joe Kearins
Principal
Antonia Brockman
Manager

Get in touch

If you would like to speak to us about cultivating customer relationships in a digital world, please fill in your details and one of our team will get back to you as soon as we can.

"*" indicates required fields

This field is for validation purposes and should be left unchanged.
Your email*
*